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Now, what does that mean?It’s been said that everyone you come in contact with has a
sign around their neck that says “Make Me Feel Important”.That idea is never more important than when you are in direct
sales.WHY does someone want to take time out of
their lives to book a show with you?WHY do
they want to listen to your company information?
WHY do they want to have or use your product?
I know the reason that many of us
start a business is to add income to our family,
whether it be for fun,
bills, a car – the reasons are endless – so that’s your personal
WHY.But you need to figure out the WHY’S for
your potential hostesses and team members.
Never, ever go into a show situation
with dollar signs in your eyes.It’s not
attractive and everyone can sense it.When you
walk into that show – you are there to make each of those people
feel like a million bucks. You are responding to
their “sign” throughout your time with them.The
hostess is of course your Queen for the evening – and be sure to
portray that.Thank her for inviting you into
her home, offer her a token gift of your appreciation –
then go ahead and
ask everyone present to give her a hand (clap) we don’t get enough
applause for what we do day in and day out.She
deserves that attention…..and trust me – you are getting the guests
excited and awake and they are waiting to see what is going to
happen next.
Let your Hostess be your “Vanna” for
the evening.When you include her in the
presentation, you are showing her that she too can do what you do
because let’s face it, your hostess could well be your next team
member.Show her that what you do is fun!The entire time she is feeling really important too.
Now, to bring your guests into the fun, depending on what your
product is, you could either do a game or two or you could have
drawing or even do an auction.Whatever it is
that you do (your company probably has several suggestions on this
part) be sure you have some great gifts for them.If possible, make it your product.It
gets them excited, no matter what the price of the gifts and keeps
them paying attention to everything you are saying to them.Finally, it is yet another way to make them feel great about
themselves.
When you
talk about your product, share different ideas for using the
products, let them touch and feel them, some consultants let the
guests pick an item off of their table and share how they would use
it in their home.Get them involved.If you sell skin care or a similar product, romance them,
share with them what they will do, let them try them and feel them
on their own skin.Talking is one thing, but
getting them involved takes it to a whole different level.Involving them let’s them know that their thoughts and ideas
are important – always remember that sign!!
