This is often the most
difficult task in a brand new business venture.
Of course you can always start with your friends and family and they
will introduce you to new people and those people will introduce
even more people to you and your product.
However, let’s say that you have already worked through your family
and friends and being new, you were still figuring out how to bring
up the booking talk at your shows and now you have a totally blank
date book.Or, you just moved to a new area and
while your family supports you, they live 1000 miles away and it
wouldn’t be feasible for
you to start your
business with them right now.It could be any
number of reasons you find yourself without leads to get yourself
booked up and making money.
First, let’s talk about how you
approach strangers – strangers are just friends that you haven’t met
yet.You must get that into your head now.What is the worst that could happen if you approach someone
about your business?Well, they MIGHT say NO...
OK – so what!!The first thing you must learn
in direct sales is that when someone says no, they aren’t saying no
because they don’t like you or your hair is the wrong color, they
are saying no to whatever you are offering them – that’s all –
nothing more, nothing less.Think back, how many times have you had a telemarketer
call and you told them no – was it because you didn’t like them as a
person?Did you even know them?Absolutely not – we say no because we aren’t interested in
whatever they are offering.Have you ever
offered someone a piece of gum or a drink?Did
they ever turn you down?Do you think that was
because they didn’t like you?Well, maybe…I’m kidding!NO.
They just simply didn’t want whatever it was you were offering at
that time.
Here’s another thought –
It’s a one word answer.The word is “NO”.Some people really have
a tough time accepting the fact that they are going to hear the word
No fairly often.They get discouraged and feel
rejected because they look at the word NO as a negative.Nothing could be further from the truth.
The word NO simply means “NOTHING CHANGED.”
Let’s say you ask your neighbor to be
a hostess, she says NO – what changed?Is she
still your neighbor?Yes.
Did your income go up or down?NO.Nothing changed.It can’t be a negative;
to be negative, things would have had to get worse and they didn’t.Everything remained exactly the same.
On the other hand,
suppose she had said YES.Now, there are some
positive changes.She receives your hostess
gifts.You gain several more customers,
potential hostesses and consultants, and you earn more money, all
positive!
You can see by this example that
there are no negatives in our business.There
are only positives and times when nothing changes.WOW!Doesn’t that get you excited to go
out there and see what changes you can make?
Because the results in the end will only be positive!It’s all in how you look at something.
